Tourism Department Tender
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Tourism Department Tender
Other Consultancy Services
Consultancy Services
Eprocure
Opening Date30 Oct 2024
Closing Date20 Nov 2024
Tender AmountRefer Documents
Costs
EMD
₹ 1,00,000Document Cost
Refer DocumentsTender Fee
Refer Documents
Summary
Social And Digital Media Handler
Description
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Contact
Tender Id
2024_WBTD_766392_1Bid Award Id
ViewTender No
07 DOT of 2024 (2nd Call)Tender Authority
Tourism Department ViewPurchaser Address
-Website
http://http://tourism.gov.in/
GEM & Bid Advisory Services
Get portal registration, tender bidding, product/service listing or vendor/MSME certification services at a nominal cost
Documents
BOQ Items
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Instagram Activities: 45-50 Posts Per Month (15-20 Posts must be Audio Visual and 30 Static Posts)
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YouTube Activities: 10-15 Posts Per month
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Answering queries & Handling damaging content for Facebook, X-Handle, Instagram, and YouTube
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Social Media Services - Strategy Development, Targeting, Analytics, Optimisation & Reporting
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Facebook and Instagram
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YouTube
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Online Reputation Management
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Facebook and Instagram
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YouTube
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Deliverables
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Facebook Post and Instagram: Atleast 45 Lakh Impressions in total in 1 month (i.e. 1.5 lac / Day)
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Video on Facebook and Instagram: Atleast 500,000 Video Views in total 1 month
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Video on Facebook and Instagram: Atleast 40,000 Engagement per month
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Video on YouTube for West Bengal: Atleast 1 Lakh True Views
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Video on YouTube for Pan India: Atleast 1 Lakh True Views
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Video on YouTube for International Market: Atleast 1 Lakh True Views
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Content Development and Boosting for Major Events
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Content development for all the posts across Social Media Platform & also for all major events like Durga Puja. Red Road Carnival, Kolkata Christmas Festival, Gangasagar Mela, Bishnupur Music Festival etc. and other contemporary subjects related to the publicity and promotion of West Bengal Tourism & West Bengal Tourism Development Corporation
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Atleast 720 Raw images and 480 Raw videos of all the destination/ events etc. needs to be generated by the selected agency for the entire campaign period of 02 years
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Digital Media Consultant
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Digital Media Consultantion charges per month
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Evaluation Notes How It Works ?
Potential Partner
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