DEPARTMENT OF TOURISM REGION IV Tender

Description I. Background Among The Priorities Of The Department Of Tourism Under The Leadership Of Secretary Christina Garcia – Frasco Is The Recalibration And Promotion Of Tourism Products Centered Around The Country’s ‘filipino-ness’ And Its Unique And Defining Cultural Attributes As A Nation. The Development Of The Philippine Experience Program: Calabarzon Leg Is Part Of The Cultural Tourism Products Development Program Conceived To Highlight And Herald The Filipino Brand And Identify In All Aspects Of The Travel And Tourism Experience. It Is In Line With The Following Agenda Of The Department Of Tourism: • To Equalize Tourism Product Development And Promotion. • To Diversify The Product Portfolio Through Multi-dimensional Tourism. • To Maximize Domestic Tourism. • To Strengthen Tourism Convergence Through Close Collaboration With Lgus And Stakeholders. The Program Draws Inspiration From Cebu’s Suro-suroy Sugbo. The Suroy-suroy Sugbo Program Is The Flagship Heritage And Cultural Tourism Exchange Initiative Of The Provincial Government Of Cebu That Showcases Tourism And Cultural Sites And Discover Underrated Destinations, Including Products And Delicacies From Respective Cities And Towns Of The Province. Since Its Inception In 2004, The Campaign Has Successfully Repositioned Cebu As A Prime Destination On Culture And Heritage Which Was Done Through Its Massive Community-based Participatory Cultural Tourism Circuit Program. The Philippine Experience Program Is An Expansion Of The Concept To Cover All The Regions Of The Country, To Equalize Opportunities And Spread The Benefits Of Tourism Across Lesser-known Destinations. In Line With The Department’s Thrust To Build Upon The Strength Of Our Cultural Identity, The Regional Office Plans To Launch An Established Tourism Circuit In The Calabarzon Region In The Same Vein As The Suroy-suroy Sugbo Through The Philippine Experience Program. After The Successful Run Of The 1st Leg Of The Philippine Experience Program Calabarzon Featuring The Provinces Of Laguna, Batangas, Cavite And Quezon, The Regional Office Will Be Rolling Out The 2nd Leg Of The Program To Feature The Province Of Rizal. The Following Are The Targeted Thematic Modules For The Program: Hain/salo-salo: Food And Gastronomy Caravan Hain Pertains To The Act Of Preparing And Serving Food Whether For Daily Fare Or Fancy Feasts. Salo-salo, On The Other Hand, Captures The Spirit Of Sharing And Communal Gathering Which Is Part And Parcel Of Food And Gastronomy Experiences In The Country. Food Adventures Are Always Meant To Be Shared. The Hain/salo-salo Component Of This Leg Highlights These Food Journeys That Will Showcase Varies Tastes, Endemic Ingredients, Culinary Treat, Iconic Dishes And Unique Flavors Of The Province. Highlights: • Kakanin Festival Of San Mateo • Heirloom Cuisines Of Dumagat Tribe Of Rodriguez • Native Kakanins Of Cainta • Organic Harvest Of Baras Kalinaw: Pilgrimage And Wellness Caravan Kalinaw Means Calmness And Serenity. The Kalinaw Component Of This Leg Will Provide Pilgrimage And Wellness Journeys, Traversing Destinations That Offers Opportunities To Deepen One’s Spirituality And Faith, Including The Renewal And Reinvigoration Of One’s Zest For Living Through Unique Filipino Wellness Experiences. Highlights: • Diocesan Shrine Of Our Lady Of Aranzazu • International Shrine Of Our Lady Of Peace And Good Voyage • Regina Rica Pamana: Living Cultures And Heritage Caravan Pamana Means Heritage, Inheritance, And Legacy. The Pamana Component Of This Leg Will Cover Visits To The Country’s Heritage Destinations Including Unesco World Heritage Sites, National Cultural Treasures, School Of Living Tradition (slt), Etc. This Covers The Experience Of Living Traditions That Have Been Handed Down From Generation To Generation, Including Culture-based Tourism Previews Of Scintillating Festivals, Tradition-laced Rituals And Colorful Celebrations Supported By Interesting Stories And Narratives. This Will Also Raise Awareness On Indigenous Knowledge, Systems And Practices Of The Country’s Indigenous Communities. Highlights: • Higantes Of Angono • Dumagat Tribe Culture And Practices • Sikaran Of Baras Sining Likha: Culture And Arts Caravan Sining Likha Is A Term Coined To Combine Sining, The Filipino Term For ‘art’ With Likha, That Means ‘creation.’ Sining Likha Evoked Inspiration And Creativity, To Which Covers The Creative Cities And Emerging Art Destinations In The Country. This Will Highlight The Creative And Innovative Destinations And Attractions In The Region, And Exploration Of Various Art Forms And Artistic Expressions Identified By The National Commission For Culture And The Arts (ncca) – Architecture And Allied Arts, Dramatic Arts, Films, Music, Dance, Visual Arts And Literary Arts – As Well We The Traditional Arts, Performing Arts And Handicrafts. Highlights: • Arts And Crafts Of Angono • Petroglyphs Of Angono And Binangonan Support And Participation Of Stakeholders The Target Tourism Industry Stakeholders That Will Participate In The Rizal Leg Are The Following: • Diplomatic Community • Department Of Tourism Key Officials And Regional Directors • National And Regional Tourism Organizations And Associations • Provincial, City And Municipal Tourism Officers • Media Representatives And Content Creators Ii. Legal Basis Republic Act 9595 Provides The Mandate Of Dot As The Primary Planning, Programming, Coordinating, Implementing And Regulatory Government Agency In The Development And Promotion Of The Tourism Industry, Both Domestic And International. As Stipulated In Section 2 Of The Republic Act 9593 Or Otherwise Known As Tourism Act Of 2009, One Of The Core Functions Of The Regional Office Is To “develop Responsible Tourism As A Strategy For Environmentally Sound And Community Participatory Tourism Programs, Enlisting The Participation Of Local Communities In Conserving Bio-physical And Cultural Diversity, Promoting Environmental Understanding And Education, Providing Assistance In The Determination Of Ecotourism Sites And Ensuring Full Enjoyment Of The Benefits Of Tourism By The Concerned Communities.” It Likewise Directs Dot To Develop An Integrated Market Development Program To Attract People To Visit The Philippines And Enhance The Prestige Of The Country And The Filipino People In The International Community As Stipulated In The Below Sections: Section 2. Declaration Of Policy: (a) Create A Favorable Image Of The Philippines Within The International Community, Thereby Strengthening The Country’s Attraction As A Tourism Destination And Eventually Paving The Way For Other Benefits That May Result From A Positive Global View Of The Country; (b) Develop The Country As A Prime Tourist Hub In Asia, As Well As A Center Of World Congresses And Conventions, By Promoting Sustainable Tourism Anchored Principally On The Country’s History, Culture And Natural Endowments, And Ensuring The Protection, Preservation And Promotion Of These Resources; And (c) Encourage Private Sector Participation And Agri-tourism For Countryside Development And Preservation Of Rural Life. Section 3. Objectives. (a) Encourage Activities And Programs Which Promote Tourism Awareness, Preserve The Country’s Diverse Cultures And Heritage, And Instill A Sense Of History And A Culture Of Tourism Among The Youth And The Populace; (b) Promote The Progressive Development Of Existing Civil Aviation, Land And Sea Transportation Policies As They Relate To Tourism, In Consonance With Existing Bilateral Agreements And Inter-agency Pronouncements; (c) Enhance International Business Relations For The Support Of Tourism Projects Of The Private Sector, Through Partnerships, Joint Ventures And Other Cooperative Undertakings Involving Local And Foreign Investors. Section 6. Powers And Functions (a) Formulate Tourism Policies, Plans And Projects For The Development Of Tourism As An Engine Of Socioeconomic And Cultural Growth; (b) Supervise And Coordinate The Implementation Of Tourism Policies, Plans And Projects; (c) Provide An Integrated Market Development Program To Attract People To Visit The Philippines And Enhance The Prestige Of The Country And The Filipino People In The International Community; Section 12. Office Of Tourism Development Planning, Research And Information Management. (a) Formulate Policies And Programs For Global Competitiveness And National Tourism Development, And Approve Local Government Tourism Development Plans; (b) Formulate An Integrated Marketing And Promotions Plan, Identifying Strategic Market Areas And Niches. The National Tourism Development Plan (ntdp) Likewise Recognizes Heritage And Culture As Both A Key Product And An Opportunity /niche Product That Can Deliver Larger Number Of Visitors, Longer Length Of Stay, And Higher Expenditure Along A Broad Spectrum Of Destinations And Communities And Should Therefore Be Given The Highest Priority Due To Their Strong Attractiveness To A Wide Range Of Country Markets. Iii. Procurement Requirements 1. Must Be Dot Accredited Travel And Tour Agency With The Sufficient Manpower And With Projects Involving The Prescribed Services In The Last Three (3) Years. 2. The Company Must Have Been In Existence For At Least Three (3) Years. 3. Willing To Provide Services On A Send-bill Arrangement. 4. Amenable For Date Changes. Iv. Scope Of Works/ Deliverables ***please Refer To Main Document*** V. Approved Budget For The Contract (abc) The Abc Is Nine Hundred Ninety-eight Thousand Eight Hundred Pesos (php 998,800.00) Inclusive Of Applicable Taxes And Fees. Vi. Legal Documents 1. Copy Of Mayor’s/business Permit 2. Philgeps Registration 3. Latest Income/business Tax Return 4. Omnibus Sworn Statement (with Special Power Of Attorney For Authorized Representative/signatory If Necessary) Vii. Terms Of Payment Payment Will Be On Send-bill Arrangement. Full Payment Upon Completion Of The Requirements Stipulated In The Technical Specifications. Viii. Project Officer/contact Person Prepared By: Keneth C. De Gracia Tourism Operations Officer Ii (0947) 424 9783 Noted By: Marites T. Castro Regional Director